ONE TO WATCH
Wondering what some of the hottest trends are for 2019? Check out Good Morning America's annual trend segment featuring Trendera's very own Jane Buckingham. Watch as Jane and host Lara Spencer take viewers through the fashion, food, and fitness trends sure to reign supreme in the upcoming year. From dressing for happiness—think bright, light, and feathery—to a Scandinavian twist on you morning cup of joe with cheese coffee to the latest in personalized at-home workouts. For even more on what's trending in 2019, be on the lookout for our forthcoming issue of The Trendera Files: The Future Of for all the trends that will define this year and beyond.
From Bachelor Brackets to Real Housewives viewing parties, the reality TV landscape seems to have more in common with sports every season. In honor of Reality Week, Xfinity X1 transformed a Miami sports bar into a “Reality Bar,” a paradise for reality TV super fans. The activation was chock full of paraphernalia and photo ops from reality staples like the duck phone from MTV’s Jersey Shore, a Bachelor-inspired neon sign reading “I’m not here to make friends,” a ‘confession’ photo booth, and of course plenty of wine. A celebration of all things dramatic, the three-day event goes to show that Reality TV has exploded from guilty pleasure to become a full-blown fixation.
Those looking to keep up with their health and wellness goals this year need look no further than Meditations, a browser plug-in offering a full year of free mindfulness-oriented games. Project creator, developer Rami Ismail of Vlambeer, tapped over 350 of his peers to create the short, minimalistic games. Each game is designed to be finished in 5 minutes or less and includes concepts like Tempres featuring a series of triangles which illuminate when clicked in an unexplained pattern offering no instructions. Users download the Meditations Launcher to be served a new short game each day focused on meditation, distraction, lesson, or inspiration.
IN OUR CARTS
While memes are often written off as “silly” viral fads, we’ve come to see them as meaningful glimpses into pop culture and humanity, especially among Gen Z. Memes To Movements, a new book written by technologist, researcher, and artist An Xiao Mina, takes a similar stance as it explores the profound underlying meanings of the seemingly silly. In the illuminating text, Mina academically explores the way memes function in pop-culture and politics as pieces of protest, propaganda, connectedness, and more. The book is perfect for anyone who’s found themselves in a rousing debate over the environment in the comment sections of a FIJI water girl meme.
CES is here, and with it, a slew of new products, apps, and ideas ranging from wacky and impractical to groundbreakingly awesome. One of our favorites to emerge from the conference is SoMo, a ride-sharing app looking to disrupt Uber and Lyft. Like its predecessors, SoMo allows users to connect with drivers, but a key point of differentiation is that SoMo uses social networking data to pair them with people they already know or fellow riders with similar interests. For instance, if they’re using the app to get to a concert, users may be paired with a friend who is also attending or given the option to join a carpool of others in their area who are also headed to the venue. Additionally, the app is less focused on being an on-demand taxi-like service and is more intent on reducing single-person transportation as a whole by providing users with access to options like buses, trains, and even Uber and Lyft.
Package-free supermarkets have been on the rise abroad for a while now, and they’ve finally made their way to NYC. New to Bushwick, Precycle is a grocery store that invites customers to bring in their own (clean) containers to fill with food. The store is the brainchild of Russian Expat Katerina Bogatireva, who, upon moving to the states in the early 2000s, was shocked and by the abundance and waste of food. In addition to removing unnecessary packaging waste and giving customers the ability to buy exactly the amount they need, Bogatireva believes that taking the time to bring containers and weigh out foods will help customers better connect to the value of the food they are purchasing and motivate them to waste less.