AR You Can Hear
ONE TO WATCH
Showing that life is anything but simple for the rich and internet famous, Paris Hilton-driven documentary The American Meme hit Netflix this past weekend. Centering around four mega-influencers including Hilton, former Viner and comedian Brittany Furlan, Josh Ostrovsky aka The Fat Jewish, and controversial party animal Kirill Bichutsky, the film offers a filter-free look at the surprisingly savvy and self-aware individuals who make a living putting their lives online. With appearances from the likes of Hailey Bieber, DJ Khaled, Emily Ratajkowski and more, the film is receiving critical acclaim for its unflinchingly honest exploration of fame in the Instagram age and is compelling to social media lovers and haters alike.
As part of their “Lost in Music” marketing campaign, Sony launched a multipurpose retail space in New York. Besides hosting weekly live concerts and interviews with artists such as A$AP Ferg and Snakehips, visitors can also create their own personalized music synced to their heartbeat using a vocal booth, an interactive dance floor sequencer, and other physical and immersive features. The goal of the space is to disrupt habits associated with music streaming culture by creating a richer more immersive experience for music lovers. Open to the public until February 2019, this campaign doesn’t miss a beat.
Rejecting the “best of” list format ubiquitous on the internet this time of year, The New York Times is “daring” us to relieve some of 2018’s biggest headlines with their interactive and gamified recap concept “The Year in Dissonance.” Users simply click through the dedicated site and are served two headlines side by side. For instance, “Delta Airlines Distanced Itself From the N.R.A” might appear next to “Holiday Windows Are Lit” for a disturbing juxtaposition. As users spend more time playing the game they are served quizzes and unlock achievements. A fun way to relive the year in truly bizarre and unnerving news, “The Year in Dissonance” is topping our “best of” list for 2018.
IN OUR CARTS
Frames by Bose is the first audio augmented reality platform in wearable form that uses sound rather than sight to communicate information. Unlike previous iterations of tech sunnies, Frames don’t alter what the wearer sees but rather use GPS and a motion sensor to provide additional layers of information about the wearers’ surroundings through audio. Both UV-blocking sunglasses and wireless headphones, Frames use micro-acoustics and voice control to allow wearers to stream music, take and make calls, and use virtual assistants. The premium sunglasses come in both round and square models and are available for preorder for just $199.
Not just another meditation app, new free iOS app Awaken has a strong and clear mission to help people cope with the overwhelming social and political climate in today’s society. Besides providing users with guided movement exercises, artistic expression prompts, and contemplative journaling trainings, the mindfulness app addresses current events and social injustices such as racism and sexism to help users digest, process, and heal from what they consume in their day to day. As more and more people from every generation feel anxiety-induced compassion fatigue, Awaken hopes to inspire users to cultivate their inner self to hopefully affect outward change.
Layla Saad’s viral social media hashtag challenge #MeAndWhiteSupremacy provided white women a safe space to explore their unconscious racial biases. During the month-long project, Saad created journaling prompts to help them understand their role in systems of oppression without unfair blame or judgment. Now, Saad is taking what she’s learned and expanding it creating a Me and White Supremacy Workbook looking to combat racism through education, self-reflection, and understanding. Already been downloaded over 200,000 times, the project is a great tool to tackle what is often an uncomfortable and difficult topic.