Your Consumer in 2018

January 2018 | The Year Ahead

We’re excited to announce our first-ever consumer digest, now available to everyone! With so much changing in the world, we wanted to offer more readers a quick glimpse at what is happening in consumers’ worlds.

IN THIS ISSUE:

• We surveyed over 1600 people ranging from 8 to 50 years old to see what was on their minds, from their hopes, dreams, and preferences to the notable differences between consumers by generation and geography.

• This 91-page consumer digest offers words straight from the mouths of three generations of consumers, ranging from the rural heartland to the cosmopolitan coasts.