
SPECIAL RESEARCH STUDY
August 2018 | Modern Masculinity
IN THIS STUDY:
Key trends shaping masculinity and gender roles in the post-#MeToo era
New research revealing how the men of Gen X, Y, and Z are feeling, what they care about, and how they want to be represented in entertainment
Brands leading the way with nuanced and effective marketing for men
Important pop cultural moments and influencers who are redefining what it means to be a man today