Join dozens of other Fortune 500 companies and receive access to the industry’s premier trend report with ongoing cultural insights and data on consumers 8 to 50. Interested in a specific subject or demographic? Ask us about our customized and themed reports.

Each report includes:

Macro and Micro Trends • Standout Marketing Campaigns • Hot Lists: Who, what, and where is trending • Slang • Nationally representative statistics

 
Cover.jpg

JUNE 2019 | ENTERTAINMENT & MEDIA

In this issue:

• The most important macro and micro shifts in entertainment and media.

• Nationally representative statistics showcasing consumer attitudes and entertainment behaviors.

• Content and media strategies resonating now and next in TV, movies, music, gaming, events, and influencers.

• A roundup of what’s working and what’s next on major social platforms.

• Pop culture and marketing updates including who and what is hot right now.


 
January 2019 Cover.jpg

JANUARY 2019 | THE FUTURE OF

In this issue:

• Our largest issue EVER! Containing the most important macro shifts of 2019 in lifestyle, gender, influence, entertainment, media, technology, fashion, retail, work, and more.

• Fresh statistics comparing nationally representative respondents and coastal cities.

• Noteworthy micro trends, marketing campaigns, apps, memes, and slang.

• Curated roundup of who, what, and where is on the rise.


 
Cover.jpg

SEPTEMBER 2018 | NEW MEDIA

In this issue:

  • Macro and micro shifts pertaining to TV, movies, music, gaming, internet culture, and more.

  • New statistics showcasing consumer preferences from their most used devices to their favorite entertainment.

  • A breakdown of what content is resonating and who is doing it right.

  • Pop culture and marketing updates including what’s hot, who’s hot, and the latest noteworthy slang.


 
Screen Shot 2018-08-15 at 3.25.53 PM.png

AUGUST 2018 | MODERN MASCULINITY

In this study:

  • Key trends shaping masculinity and gender roles in the post-#MeToo era.

  • New research revealing how the men of Gen X, Y, and Z are feeling, what they care about, and how they want to be represented in entertainment.

  • Brands leading the way with nuanced and effective marketing for men.

  • Important pop cultural moments and influencers who are redefining what it means to be a man today.


 

Receive discounted pricing on our

previous issues:

New Media | September 2018

Modern Masculinity | August 2018